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10 Steps to Deliver Better Social Media Customer Service

February 26, 2017 By Susan Gunelius

steps social media customer service

Your business needs to have a process in place to deliver exceptional customer service when and where people are looking for it, and that includes on social media. Every day, consumers post questions about brands and products on their social media profiles, particularly on Twitter and Facebook. Some might even take the time to go to your business' Facebook Page to post a … [Read more...]

5 Ways to Say No at Work – Infographic

January 12, 2017 By Susan Gunelius

say no at work infographic

You're so busy at work, but your boss and colleagues keep piling more work on you. What do you do? How do you just say "no" without getting fired or labeled as not a team player? I think as women, we're more likely to have trouble saying no than men. If you take a look at some research, you'll find this is actually true. A 2014 study revealed that it's not personality type … [Read more...]

Remote Workers Really are Happier than Office Employees – Infographic

January 11, 2017 By Susan Gunelius

remote workers happier infographic

I can say without a doubt that I'm happier than ever when I'm working remotely. But is remote working the secret to happiness for everyone? According to research from TINYpulse, remote working has significant perks for some people. If you like having the freedom of choosing where and when to work and are okay without having frequent direct coworker interaction, then you'll … [Read more...]

Business Leaders Strive to Combat Plummeting Employee Engagement Rates

December 20, 2016 By Community Member

employee engagement rates

As a manager, you've most likely dealt with poor behavior from certain employees—and even your best behaved workers may have the occasional lapse in judgment. It could be something as simple as playing on their phone during a meeting or as serious as showing up late every day. Large or small, these behaviors are signs of a deeper problem: disengagement. Statistics show … [Read more...]

World’s Most Powerful Women in Tech 2016 – Infographic

November 13, 2016 By Community Member

worlds-most-powerful-women-in-tech-2016-infographic

A study revealed that today, men still earn higher salaries than their female counterparts. However, even though this is the situation in many places, it hasn’t stopped a lot of women from being duly recognized for their contributions, especially in several fields -- including the tech industry. These women have essential responsibilities in their respective companies and … [Read more...]

The Mechanics Behind the Art of Customer Acquisition and Internet Marketing Lead Generation

April 28, 2016 By Community Member

customer acquisition

Almost every company has a website, and most companies with websites want them to generate sales leads. However, most companies with lead generation websites have only a vague or partial understanding of how marketing processes must be structured to turn website lead generation from a wish into an expectation. The Internet Marketing Lead Generation Ecosystem infographic … [Read more...]

Does Your Job Match Your Personality Type? [Infographic]

January 25, 2016 By Susan Gunelius

Personality Type Jobs

What personality type are you? If you're not sure, you can take the online assessment at 16Personalities.com. It only takes about 10 minutes to take the assessment and you'll instantly learn which of the 16 personality types you are based on the Myers-Briggs personality assessment (the MBTI). Keep in mind, the complete Myers-Briggs test is quite complex, and the online … [Read more...]

Starting a Business? Here’s What You Need to Know [Infographic]

January 5, 2016 By Susan Gunelius

starting a business

Globally, the median amount required to start a business is $15,000, but 29% of businesses fail when the owner runs out of money. That’s because 82% of startup funding comes directly from the owners or their families. Only one out of 100 entrepreneurs will ever get venture capital to help make their businesses successful. [Tweet "Only 1 in 100 entrepreneurs will get venture … [Read more...]

The Imbalance of Women in Business Leadership

September 13, 2015 By Susan Gunelius

gender gap business leadership imbalance

The imbalance of women in business leadership positions persists despite the growing number of studies that consistently find the same thing---businesses with diverse leadership teams, which include women in executives roles, perform better than businesses that lack women at the top. The infographic at the end of this article includes a number of statistics that prove just … [Read more...]

How to Boost Sales on Instagram

August 18, 2015 By Susan Gunelius

online shopping cart digital keyboard

We've talked about getting more followers on Pinterest on Women on Business, but what about Instagram? How can you get more followers to your business Instagram profile and convert those followers into paying customers? In other words, how do you close sales on Instagram? You might not think of Instagram as a sales channel, but more and more businesses are using it to … [Read more...]

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