With the arrival of the new Wonder Woman movie, now is the perfect time to consider how you can put your own power on display. You may not be a superhero, but you do have a special power. In fact, the smart woman in business realizes she has a special power not related to any position she holds. That is her personal power — the power she has simply because she is who she … [Read more...]
3 Tips for Creating An Offering Around Your Expertise
You can use your life and work experience to help you create an amazing solution for others dealing with an issue you've faced. You see, what you have been through, what you have learned, and what you have come to feel passionately about may just be the root of a product, program, or service you can create to help others. As a personal branding consultant, I work with … [Read more...]
3 Ways Personal Branding Helps You Claim Your Personal Power
Personal branding is an exercise in packaging what you do in a way that resonates with others. It shows off your expertise and capabilities in a memorable way so you get hired and promoted. Personal branding is an essential building block of a successful career, whether you are a woman climbing the corporate ladder or you're building a business of your own. And while personal … [Read more...]
Why Personal Branding is a Leadership Must
Ascending to a role as a leader -- whether that is in a company, community, or organization -- can be an opportunity to make a significant impact. But simply assuming a title as leader doesn't do it. You don't create significant impact just because you occupy a role or wear a title. You make the significant impact because of your strategic actions that inspire, empower, and … [Read more...]
3 Steps to Rebrand Yourself When You Want to Pivot into a New Area
You've been at the same job or running the same business for quite a while now, and you've gotten known for the work you do. Yay! While that strong personal brand has served you well and has made you a successful woman in business, it's now feeling a bit restrictive. Why? Because you want to go into a different area. When you want to move up or over after having done the … [Read more...]