Many people have “New Year’s Resolutions”, I tend to take a little bit of a different approach to life and set internal goals for myself. This year my word was “authentic” – little did I know that it might be the buzzword of the year. ☺ I feel that in business and in many personal relationships this characteristic is a rare commodity. We live in an era of airbrushing, pretense and ego, whatever it takes to make the sale! There seem to be few people that can set those concepts aside, but when I do meet them, I gravitate to them. Whether it’s a salesperson or an online dating ad, I dig to find something real. I define authenticity on a very personal level of being true to who and what God created me to be. I was placed on this earth for a reason and it’s my job to find out what that is. This frame of mind carries forward into business relationships, friendships, and parenting, basically every aspect of my life. I applaud you for bringing it to the surface and I challenge each reader to look at their own lives and define what authenticity means to them! What a better place this world would be if more people embraced this concept! I believe it will benefit them in more ways than they dreamed!